CRM Administration
Your CRM isn’t just a database. It’s the engine that powers customer relationships, lead nurturing, and marketing ROI. And oftentimes, you don’t have enough tools to use it from the vendor you purchased it from.
Let us help you understand your customers like Prometheus understood humanity. But this time, we’ll bring you the fire to grow.
Let us help you understand your customers like Prometheus understood humanity. But this time, we’ll bring you the fire to grow.
Our CRM Administration Services
A CRM is only as good as the care it receives. Whether you use Salesforce, HubSpot, Zoho, or another platform, our administration services ensure your CRM stays reliable, structured, and easy for your team to use. We handle the behind-the-scenes and foundational work so your CRM becomes a tool for growth instead of a source of frustration.
Lead & Campaign Tracking
Ensure every lead is captured, tracked, and attributed so you know what’s working and what’s not.
Sales & Marketing Alignment
Configure your CRM so marketing and sales share the same data, speak the same language, and move toward the same goals.
Customer Journey Mapping
Visualize how prospects move from lead to close — and optimize the touchpoints that influence conversion.
Analytics & Reporting
Build dashboards that show campaign ROI, pipeline health, and marketing impact at a glance.
Your CRM doesn't have to be like climbing Mount Olympus.
“Oh, gimme some time, show me the foothold from which I can climb, yeah, when I feel low, you show me a signpost for where I should go” – Foals
How we succeed at CRM Administration
Harness the wisdom of Athena to build your pipeline into a repeatable, well-lubricated machine. We align your goals with common sense improvements for your sales and marketing teams, from templated responses and reminders to follow up to entirely automated customer journeys.
Whether you’re on Salesforce, HubSpot, or another platform unique to your industry, we uncover all your CRM has to offer and make sure it fuels growth, not friction.
Whether you’re on Salesforce, HubSpot, or another platform unique to your industry, we uncover all your CRM has to offer and make sure it fuels growth, not friction.
Our CRM Administration Projects

Economy Auto Repair
Fleet Mechanic Operations Made Seamless
A fleet-focused mechanic company in Hooksett, NH providing dependable service for van-heavy businesses like HVAC, delivery, and waste management. The team excels at keeping engines running and maintaining great relationships with their fleet owners, but reconciling digital payments and invoices created costly back-office inefficiencies. Their online presence didn’t reflect the professionalism of their work, either.

PayDay Escape
Helping An Entertainment Provider Focus On Customer Experience
PayDay Escape is a single-location escape room and game lounge built to be one of those hard-to-find third places at an affordable price point. It offers board games, clever puzzles, a cozy atmosphere, and immersive technology for adventurers playing games like Dungeons & Dragons. Guests of all kinds come for a board game and improvisational bonanza, and leave with great memories.

The Quincy Memorials Group
Modernizing a Memorial Industry Leader
Embracing technology to streamline operations and give families more flexible, modern options for creating memorials was no easy task. The industry leaders at The Quincy Memorials Group needed to tackle how to preserve their commitment to the personal, relationship-driven approach at the heart of their business, while gaining more visibility into their business and sales process.